“The goal was always to bring the best acts of the West to the East, and the best acts of the East to the West.  Along with our local co-promoters, we have produced dozens of shows across numerous Asian and Middle Eastern markets, and have also brought some fantastic Asian talent to both North and South America.

“Eventim Live Asia is just getting started.”

A major opportunity

Miller noted that Asia is an important market, and that agents and managers should not think about it as an afterthought to a large tour. 

“It’s a massive opportunity to build and cement an artist’s career, with passionate new fans,” he commented. 

“Sixty percent of the world’s population is in Asia. How can any artist who is serious about their career, and their future, not make Asia a priority?”

Asia’s return to live music took slightly longer than it did in Western countries, with Singapore only allowing audiences to attend concerts at music venues in March last year, for example. It was even later in Hong Kong, where restrictions were eased as late as October 2022. 

“The pandemic has grown unprecedented global demand for live music and shared experience,” said Miller. 

“We are seeing this across all the key Asian markets, even though some countries in Asia started later than other regions of the world. Nevertheless, ELA is uniquely positioned to take advantage of that tremendous growth today.”

Gaining momentum

Eventim’s ambition in Asia is reflected in its success globally, with the company announcing it had hit the €1bn (£900m/$1.1bn) revenue mark in its half-yearly revenue report compared to this time last year. 

At the time, chief executive Klaus-Peter Schulenberg said: “The breadth and depth of our portfolio and the successful internationalisation of our business are the key drivers of our strong and stable growth.”

Last month, CTS Eventim announced that it had exercised its call option to acquire a further 17% of France Billet’s share capital, upping its hold to a majority 65%. 

And in July, the entertainment and live music ticketing firm launched a new concert promoter and artist booking company in Switzerland. 

Miller commented: “Eventim is legitimately a visionary company, and it’s on a roll. Take a look at their growth over the last 10 years. Nearly tripled revenue, and literally doubled it in just the four years leading up to COVID. 

“They’ve done that with a unique combination of organic growth, as well as by partnering with or acquiring the best executive talent, and companies, in a string of new markets. Eventim is as much a global touring company as anyone in the world.”

Looking forward, Miller noted that experience and strong relationships will be the key to pushing ELA to the top of its game and attracting international talent. 

“Succeeding in Asia requires experience and relationships. You really need to know what you’re doing and who the best partners are to build the best events,” he said. 

“As part of the global Eventim Live network, I’m excited my team can bring all of these lessons learned over the years to a lot of great artists, and ultimately to the passionate fans of music and entertainment all over Asia.”

The post ‘Eventim Live Asia is just getting started’ appeared first on TheTicketingBusiness ASIA.

“Our objective for this meeting is to explore and navigate the big issues facing our sector but to localise and focus the content and learnings specifically for this amazing region,” says Ian Nuttall, Co-Founder, TheTicketingBusiness.

Ian will be hosting several session and panel discussions, as well as sharing an overview of the technology and best practice adoptions across Europe and North America which could provide a roadmap for Asia’s entertainment businesses.

Exploring the opportunities for live music touring (and residences!) across the region, industry leader Jason Miller, Chief Executive Officer, Eventim Live Asia joins the line-up. Prior to establishing Eventim Live Asia, he led all touring activity for Live Nation Entertainment’s Asian and Middle East offices, he has worked with the biggest names in music, leading a team that has produced 80 percent of the highest-grossing Asian tours for Western artists over the past decade. From Madonna to Coldplay, Bruno Mars to U2, Jason’s expertise and experience has shaped the landscape of live events in the region.

Exploring the opportunities for touring and music exchanges across China, Lesley Zhang, Managing Director, The Creative China will draw on her experiences in cross-border collaboration and removing barriers to business.

Also picking up the focus on live music touring, we welcome back Michael Hosking, Founder, Midas Promotions who has been promoting and presenting international artists across Asia for more than four decades. In addition to the headline acts, Midas Promotions also promotes theatre-based productions and consults on all aspects of the live international entertainment market, offering its expertise in talent procurement, marketing and promotion strategies with local production services.

Local key partners – representing one of the future ‘must-play’ venues in the region – we welcome Darren Burden, Executive Director, and James Irvine, Director (Commercial), Kai Tak Sports Park. With a 50,000-capacity, harbourside retractable roof stadium, a sports ground and an indoor 10,000-capacity multi-purpose venue to programme, Kai Tak Sports Park is set to be one of the most visible new venues around.

NFT and Web3 offer the opportunity to fundamentally change how we market, distribute and manage our tickets. Emil Ljesnjanin, CEO & Founder, NFT-TiX takes us through the scope of opportunities – anchored in a selection of real-world case studies.

One of the most lucrative (post-pandemic) opportunities for upsale lies with ticket refund protection. Joe Calnan, Partnerships Director, Cover Genius offers a deep-dive into how, why and where ticket-buyers are buying protection – and how the latest insurtech software makes it easy for rightsholders and agencies to offer these add-on services.

Alongside moderating a few key discussions, entertainment ticketing sector mentor Tim Chambers, Managing Director, TJChambers Consultancy returns to TheTicketingBusiness ASIA to offer his ‘well-travelled and worldly-wise’ insights on all that’s new, emerging and established practice across our industry.

Meet all these experts and tap into the entertainment sector across the region! Get in touch to book your pass for this year’s TheTicketingBusiness ASIA meeting!

APPLY HERE

The post #TAS23: Global Issues. Regional Focus appeared first on TheTicketingBusiness ASIA.

With a passion for bringing the best live entertainment experiences to Asia, Jason Miller, CEO, Eventim Live Asia has been at the forefront of the industry for years.

Prior to establishing Eventim Live Asia, he led all touring activity for Live Nation Entertainment’s Asian and Middle East offices, he has worked with the biggest names in music, leading a team that has produced 80 percent of the highest-grossing Asian tours for Western artists over the past decade. From Madonna to Coldplay, Bruno Mars to U2, Jason’s expertise and experience has shaped the landscape of live events in the region.

Founder of The Creative China, Lesley Zhang has been a driving force behind the growth of music companies and organisations in both China and the UK. She has helped artists and businesses navigate the intricacies of the Chinese music market.

For perspective: By the end of May, China staged more than 90,000 commercial performances nationwide this year – according to CAPA (China Association of Performing Arts) – with more than 25 million audience members delivering over US$1.52bn in box office revenues. The box office revenue from just concerts and music festivals alone has exceeded US$166m, with more than 2.5 million people attending these events.

Lesley’s contributions extend beyond consulting, as she actively participates in music conventions and showcases, sharing her valuable insights into the Chinese music industry and mentoring aspiring professionals at renowned events like Music Matters and SXSW. Currently, Lesley also serves as the Creative Industry Advisor to the Longgang district of Shenzhen municipality.

Tap into exclusive knowledge! Get in touch to book your pass for this year’s TheTicketingBusiness ASIA meeting!

APPLY HERE

The post #TAS23 Preview: Touring, tickets and tech across Asia appeared first on TheTicketingBusiness ASIA.